GOLF’S NEWEST SLEEK, CUTTING-EDGE, ALL-IN-ONE SOLUTION
An ecosystem of high-end, tech-savvy golf products—seamlessly working together—to better your game, while enhancing your overall playing experience.

The RAD Vision
Made for golfers, by golfers.
A collection of enthusiasts who felt the current golf marketplace was void of existing tech the next generation of players is clamoring for, so we took matters into our own hands.
RAD’s all-in-one, superior products are innovation-driven—while also clean, sleek, functional and made from the ground up to ensure the best possible integrations and overall experience.
THE ALL-IN-ONE,GOLF ECOSYSTEM IS FINALLY HERE
Where almost every other industry has solved the innovation riddle, the marriage between golf tech and equipment has never connected all the dots—until now.

Sound +
Meticulously-crafted as a high-end speaker with golf course functionality, SOUND blasts music at crisp, high volume while also receiving audible distance announcements.

Lazer Pro
GPS distance to the front and back of the green, as well as shot-tracking and an on/off slope via our mobile app.

Hand +
Track score, shot and club on this standalone GPS device—featuring a large LCD color screen while easily integrating with our quality speaker.

Watch +
Sleek, user-friendly and with shot-tracking ability—this device pairs with both SOUND and LAUNCH for on-wrist, stat-tracking purposes.

Sound
Small enough to throw in your bag or slap on a cart with the embedded magnet. Offers robust sound and integrates easily with other Rad devices with one touch audible distance callouts to the green.

Watch
Get yardages and shot distances, while offering the unique ability to pair with our Sound speakers. Choose from multiple play golf views, or track distance and time while on a walk or run for lifestyle use.
Meet the Rad Team

Peter Johnson
Co-Founder, CEO
Visionary leader dedicated to discovering business outcomes that disrupt the market. Passionate about working with people to make an impact. Obsessed with developing, creating, and marketing brands consumers don’t want to live without. Successful at building community through products, technology, and experiences. Adept at identifying trends that become lifestyle essentials.

Drew McFarland
Co-Founder, CSO
A highly motivated self-starter with a passion for connecting people and building brands, Drew has decades of experience in multi-faceted roles including marketing, business development, and strategic planning. Drew’s innate ability and drive to build long-standing relationships, along with a unique vision to connect the dots, have built dynamic business partnerships that drive revenue and brand exposure.

Scott Harkey
CMO
A strategic investor, accomplished marketing guru and new-world businessperson—Scott has worked with some of the biggest brands in the world including Walt Disney Companies, Virgin, Wynn Resorts, Pepsi, Avnet, NHL, Discovery Land Co, Honda, Pixar, & National Geographic just to name a few. He has assumed a CMO role for numerous brands brought under his wing—many of which he’s helped go to market, or successfully took public.

Shaun Alexander
Graphic Design
A UI and UX specialist with decades of experience helping several major companies create a seamless customer journey. Shaun focuses on simplifying and modernizing brands to elevate a user’s overall experience with the brand. Shaun spent the first 10 years of his career in sales and fundraising for startup companies. He has raised millions for several companies and helped launch multiple Kickstarter campaigns the raised over $400k for their project. This unique blend of sales and graphic design make him the perfect designer for Rad.



Rad's TrustedProfessionals||Influencers||Advisors
Other brands have influencers; RAD is grateful for friends-of-the-brand who actively play a role in helping us bring tested and fine-tuned products to the marketplace.
We’re golf-enthusiasts above all else and we understand the chase to find products that will both fine-tune one’s game, as well as enhancing the overall playing experience.
Thanks to these professionals and fellow golf-enthusiasts for the hours they put in using these products and giving detailed feedback, allowing RAD Golf to roll out a line refined by pros, giving the rest of us the ultimate competitive advantage—as well as the sleekest-looking gear in the marketplace.
RAD Board
Experienced and accomplished board of former and current top executives

Todd Davis
Former CEO of Lifelock
Todd Davis, was the Co-founder, CEO, and Chairman of LifeLock, Inc. He led the company from a start-up in 2005, raised multiples rounds of venture capital and finally, to an IPO in 2012 on the NYSE. In 2017, he led them through a successful acquisition by Symantec for $2.3 billion.
During his 12 years of leadership, he was recognized as a “Most Admired CEO” and as the 2010 E&Y regional winner of the Entrepreneur of the year. He led LifeLock to #8 on Forbes Fastest Growing Private Companies in 2010 and guided the company through 44 consecutive quarters of growth.
Throughout his career, he has applied technology and built great teams to establish early stage companies and position them for success. He currently serves as both Chairman of the Board at Aesthetics Biomedical, an innovative company that provides advanced aesthetics medical practices and as the Executive Chairman for Kadenwood, which was founded in 2019 with the mission of shaping CBD products into a trusted and safe mainstream plant- based wellness category.
He also serves on multiple other non-profit Boards like, Barrow Neurological Foundation, Teach for America – Phoenix, Great Hearts America – Arizona and several privately held start-ups.

Kevin Kunkel
Former President of Sprint/T-Mobile
Mr. Kunkel is currently the Chief Development Officer at Hyperion Partners and a member of the Board of Directors of the Los Angeles Sports and Entertainment Commission. Kevin has over twenty-five years of executive leadership experience in the communications industry with Sprint and T-Mobile. He led consumer sales and distribution in the Western U.S. Prior to the acquisition of Sprint by T-Mobile, Kevin served as Region President for Sprint’s Consumer business in Southern California and Arizona. Based in the Los Angeles area, Kevin has led sales, operations, distribution, marketing, and customer service in Sprint’s branded retail, consumer, and business channels which have produced $2 billion-plus in annual revenue, comprised of 1000 branded retail stores, multiple business offices, along with big-box national retail.

JJ Dudum
Partner of Discovery Land Co and Casamigos Tequila
Jack Dudum is a Principal at Discovery Land Company, a premier private residential resort development company with more than two dozen project across seven countries, including the United States, and two continents. J.J. also helped create Casamigos Tequila and still holds a vital role in the company, which is one of the hottest and fastest growing brands in the spirits industry.
J.J. has developed a diverse group of relationships ranging from CEOs of Fortune 500 companies to Hall of Fame athletes and world-renowned celebrities. Through these relationships, J.J. is actively involved as an investor, board member, and partner in dozens of brands and various companies.

Brian Verdugo
CEO of iGolf
Mr. Verdugo has spent the past 20 years starting technology related companies. From his first venture at San Diego State University, he’s been passionate about technology related to his hobbies; flying, boating and golfing. Credited with being one of the original inventors of consumer golf GPS in the early 2000’s he’s continued to invest in the Location Based industry. His primary vehicle for investments is through Location Capital which focuses on telematics, road network telemetry and autonomous vehicle control systems. While he continues to stay involved in iGolf, he primarily focuses his time in a more recent venture SyncWise Holdings, which launched the first 4G telemetry system for Yamaha personal transport vehicles with a long-term vision for LSV’s becoming fully autonomous.

Tom McDonald
Former President of Yamaha Golf
Recently retired senior management veteran of the automotive and power sports industries (Chrysler, Isuzu, Aprilia, Yamaha). Tom has 42 years of sales and marketing experience with 28 years at the Director and Presidential level and launched two corporations in the US as the senior executive.
Most recently serving as President of Yamaha Golf-Car Company, he managed the growth strategy and execution for sales, marketing, business development and customer service for this industry leading golf car manufacturer. During his 15-year tenure he had complete P&L responsibility and launched several new models of products while doubling market share.

Scott Harkey
Co-Founder and CEO of OH Partners
A strategic investor, accomplished marketing guru and new-world businessperson—Scott has worked with some of the biggest brands in the world including Walt Disney Companies, Virgin, Wynn Resorts, Pepsi, Avnet, NHL, Discovery Land Co, Honda, Pixar, & National Geographic just to name a few. He has assumed a CMO role for numerous brands brought under his wing—many of which he’s helped go to market, or successfully took public.

Peter Johnson
Co-Founder and CEO of Rad Golf
Visionary leader dedicated to discovering business outcomes that disrupt the market. Passionate about working with people to make an impact. Obsessed with developing, creating, and marketing brands consumers don’t want to live without. Successful at building community through products, technology, and experiences. Adept at identifying trends that become lifestyle essentials.
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Want to Join Rad?
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© 2022 Rad Golf Inc. All Rights Reserved
Sign up to be part of the Rad Pack and get early access to new releases
© 2022 Rad Golf Inc. All Rights Reserved